Brand storytelling is such an interesting topic and Jessica Gioglio and Nat thoroughly enjoyed their conversation around this epic topic.
Jessica is the founder of With Savvy Media & Marketing
Author, The Laws of Brand Storytelling
Author, The Power of Visual Storytelling
They discussed brand storytelling with content marketing.
And: –
How companies and brands can tell better stories?
How to engage communities with content?
The Laws of Brand Storytelling
https://www.jessicagioglio.com/
Here is the video from Johnnie Walker – The Man Who Walked Around The World.
Three Brilliant Examples of Brand Storytelling You May Have Missed: https://www.convinceandconvert.com/content-marketing/brand-storytelling-examples/
3 Examples That Prove The Power of Brand Storytelling: https://businessesgrow.com/2018/11/06/power-of-brand-storytelling/
Three Brand Storytelling Misconceptions That Are Holding You Back: https://www.briansolis.com/2018/11/three-brand-storytelling-misconceptions-that-are-holding-you-back/
Bold Brand Storytelling: Lessons From Companies Who Take A Stance: https://www.forbes.com/sites/ekaterinawalter/2018/11/01/bold-brand-storytelling-lessons-from-companies-who-take-a-stance/
And some more resources here: What is Your Story? Brand Or Fail?
